Business Roadmapping Masterclass
BMAPS assists in transforming organisational culture to create and update relevant business roadmaps throughout each unit in your organisation.

Masterclasses are designed for experienced managers and professionals responsible for strategy, product and business development, human resources, marketing, innovation and technology.

Masterclasses develop roadmapping champions to create business roadmaps and action programs that deliver success and define the desired future vision of your organisation.

These comprehensive and intensive masterclasses will teach you how to build appropriately customised and realistic roadmaps that meet your market needs and link technology decisions, business strategy, goals and vision.

One or two day workshop-based Masterclasses provide a thorough introduction to business roadmapping. The two-day masterclass provides more time for participants to cover topics in greater depth, engage in additional case studies and "hands on" business roadmapping activities.

Both one and two day Masterclasses can be tailored and conducted as in-house workshops, customising a specific business issue.

A comprehensive syllabus and workbook provides practical progams, templates and tips to equip participants with the knowledge and skills to create Business Roadmaps.
Masterclasses are designed for experienced managers and professionals responsible for strategy, technology, product and business development.


Driving your Business Future
© Bmaps Pty Ltd 2013
  1. Introduction to Business Roadmapping

                    Benefits of Business Roadmapping
                    Strategic and Tactical Roadmaps
                    Roadmapping applications
                    Roadmapping processes

  1. Theory and Practice of Business Roadmapping

                    Key decisions for success
                    Scope and boundaries
                    Structure: layers and sublayers
                    Key customer, market, technology and business drivers
                    Alignment

3. Practical Business Roadmapping Exercise

                    Hands on activities and roadmap creation
                    Tracking Trends
                    Defining alternative future scenarios
                    Defining capabilities, skills and knowledge
                    Identifying priorities
                    Identifying gaps and knowledge issues
  1. Customising Business Roadmaps

                     Identifying priorities for your roadmap
                     Articulating the vision
                     Aligning key commercial and technical drivers
                     Allocating resources and capabilities
                     Validation and feedback


5. Capturing Commitment and Support

                    Committed leadership/sponsorship
                    Maintaining momentum
                    Rules of Engagement
                    Changing the business
                    Track and celebrate progress
Business Masterclass Content
Who should attend?